Earl & Thompson News http://et.earl-thompson-web.co.uk/news/ News from Earl & Thompson Marketing en-gb Copyright Earl & Thompson Marketing Adding Value, improving your proposition and enhanced pricing http://et.earl-thompson-web.co.uk/news/adding-value So we need to make our product more desirable, make the experience more positive and make it better ‘value’ for money – any prizes for 2 out of 3? Surely making something better means it costs more? Not so, says Alex Cottrell, Brand Comms Manager for Earl & Thompson Marketing

]]> Tortoise or Hare? http://et.earl-thompson-web.co.uk/news/tortoise-or-hare We all recall Aesop's famous fable and in times such as these there are lessons to be learnt from our slow but steady friends.

]]>