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Marketing for the Construction sector

With 30 years experience of providing marketing solutions to the Construction industry, we've built up a deep understanding of complex supply chains, identifying and communicating with decision makers and influencers in an often long sales pipeline process.

We understand that your audience has different needs, so we build campaigns to engage with the diverse Construction industry audience from Architects, Specifiers and Engineers to Specialist Contractors and Sub-Contractors.

What's happening in the Construction sector?

Powerful marketing hasn't been about big budgets in recent years and this trend seems set to continue into the future. Marketing in the construction sector has become more than ever about communication - understanding all the audiences, acknowledging their concerns and pressures and working harder and smarter to reassure, support, partner and build success together. Read our latest article on marketing strategies for success in the construction sector.

Our approach

Our in-house team has vast experience in creating successful campaigns for the construction sector and we can deliver the complete end-to-end marketing service from initial insight to campaign delivery. We nurture deep working partnerships with our clients and believe that by investing our time in understanding their corporate objectives, we can develop and deliver effective marketing strategies that really work, now and well into the future. Find out about our areas of expertise and what we can do for you.

View construction marketing case studies Download our Credentials document

We find the best way to talk about what you need and what we can do, is to meet

If you want to find out more email info@earl-thompson.co.uk or call 01452 627100

Case Study

Lafarge GTEC Aqua Board

To generate greater awareness of the GTEC Aqua Board product within merchants and encourage them to sell the high-performance product above standard board options available at present.

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Case Study

Hanson

Established leaders in the Aggregates field, Hanson required a brand revitalisation project for their Tuffgrip product in order to better position its selling points and lead product status in the target market.

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Case Study

Buildbase

How to increase sales and drive awareness in a highly competitive market with a vast number of drylining products available? Lafarge Plasterboard Ltd joined forces with their customers, builders merchants Buildbase, to launch the Buildbase and Lafarge GTEC Superbikes competition.

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“Earl & Thompson are an inherited agency for me, but from the moment I met them, they have done everything possible to handle my requirements and produce consistent, creative and effective marketing support. I view them as a business parter and would recommend them to anyone.”

Ben White, Trade Marketing Manager